Top 5 Navigation and Maps Apps Performance in Argentina Q4 2023

During the fourth quarter of 2023, the top 5 navigation and maps applications on a unified platform in Argentina showed varied performance trends in terms of downloads and weekly active users, according to data from Sensor Tower.

Google Maps maintained its position as a leading app with strong download numbers and active users. Weekly downloads peaked at around 21K in mid-October and then fluctuated, ending the quarter at approximately 16.6K. The app's weekly active users consistently hovered around 1.2M, peaking at 1.28M in early October.

Waze Navigation & Live Traffic also saw significant engagement. Downloads varied throughout the quarter, with a notable peak of about 15.7K in the last week of December. Weekly active users showed a steady increase, starting at 301K and reaching a high of 327K by mid-December.

GPS, Maps, Voice Navigation from AppStar Studios experienced fluctuating download numbers, with a notable peak of approximately 11.6K in the final week of December. Weekly active users grew from 20.7K at the beginning of the quarter to 27.2K by the end, reflecting increasing user engagement.

Google Earth showed a more modest performance. Downloads saw a peak of around 8.7K at the start of the quarter but gradually declined to about 5.7K by the end. Weekly active users followed a similar trend, starting at 77K and decreasing to approximately 64K.

GPS Earth Maps Live Navigation displayed steady but lower engagement compared to the other apps. Downloads peaked at around 3.1K in late October but dropped to about 1.3K by the end of the quarter. Weekly active users remained relatively stable, ranging from 7.4K to 10.1K.

For more detailed insights and data, visit Sensor Tower.